How to Keep Visitors on Your Website - Part 6

Server Down time is an important factor in any website or online business. Google themselves have stated that if your server is down on more than one occasion that Googlebot tries to crawl your website, then you risk exclusion from the SERPs - obviously not something you want.

This is equally important for your regular customers or those which will visit your site either directly, or from another means that is not a search engine - other publicity or advertising you may do. Imagine if they visit your site ready to buy/sign up, and the server is down, so they get an error page. Not good. So how can you tackle this?



Some people would say pay for a dedicated server, so that you have a unique IP address for the site and thus avoid the possible pitfalls of shared servers, etc. However, there are easier ways of deciding whether or not to switch servers or hosts. For example setting up a website monitor service. This is not an affiliate post at all, but I'd like to share a free website monitoring service with you. The site is very easy to use and sign up for an account, and you will be emailed reports when your site is down, and when it comes back up again - handy to know and this kind of thing might influence a change of server, or dedicated server instead.

Not getting the results you want? Contact me for SEO in Barcelona Or fancy learning more about website marketing? I also offer SEO Training in Barcelona for groups or one on one.