Tuesday, June 30, 2009

Real Time Search

As I've mentioned before, the Engines are struggling to cope with the impact of real time search as seen on social sites such as Twitter. I think if you haven't claimed your social media name already, you're wasting time. At least your brand name or company name - even if you're unsure of what to do with it just yet.

We've seen steps recently that Google seems to be adding Twitter information (profiles, not Tweets) of fairly high profile users in the SERPs - where a normal search for your own name might throw up a Linkedin page, Ashton K's Twitter profile is showing.

Bing has also attempted to add real time search into their results, but it's a bit sketchy at best. Keep your eyes peeled for more.

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